How Pick Up Industry Will Move

To see how pick up industry will move, we have to look at the bigger picture. Change in the societies behaviours. I found a very interesting post about it here is part of it

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The need for dating services

Latest studies suggest that the U.S. dating market is about 2 billion (reference coming soon). But this is just an empirical observation validating the idea that there is a real need for dating services; and understanding why is more interesting then just knowing the fact. Here we are not seeking to understand the need to date. Psychologists or biologists might be interested by this question, but in the context of this review we will consider the need to date as being trivial. What we are trying to understand is why in our society, as opposed to others (more traditional), individuals are ready to pay for dating services. The dating market in the U.S. has exploded in the past decade; what happened in our society, and what should we expect in the future?

Here are some factors that combined together help us to explain why dating services became something worth paying for in North America.

* Marriage is on decline, and the number of singles is on the rise.
* Long-term relationships don't come with a life guaranty anymore.
* People are settling down at older ages, and before that, they have time to try a few different relationships.
* Emancipation of women: they are free to date before marriage; they also have the means to put an end to an unsuccessful relationship.
* Openness towards sex before marriage.
* Society doesn't encourage family-values like before.

* Career pressure and time pressure increase over time.

* Mobility: people tend to move more often, and to be dislocated from their social network.
* Because of the gravity of sexual harassment in the workplace people shy away from getting involved in intimate relationships at work.
* The emergence of the happy and sociable single: as the stigma of being single fades away, and more services suited for singles are offered, some individuals decide not to get involved in long-term relationships.
* Family less involved in matchmaking.

These social factors are very real, and we can safely predict that the need for dating services will remain present in the near future. These considerations also delineate the cultural sensitivity of proposed dating services. "

The rest of the article

So if we dispose of all the sugar coating, what we have is, less family values, longer single, less time to date people. They need short cuts, dating coach or pick up artist or internet dating and probably all three of them.

Internet dating affected guys more then women, now guys who are good with women, could reach x5 times more women. While guys who weren't good with women to begin with, felt back even further behind, since women are not settling for good enough (see previous article). Hmm, i can see how it all starting to fit together. The rise in internet, rise in pick up, guys having less choice, women having more, something needs to even out odds. I am looking forward to what will happen next.Sign up for Pick up Future RSS feed.